I have so many feelings about sponsored posts.
And that’s a good thing, because it’s my day job.
(I wouldn’t want someone who isn’t skeptical in the job.)
My day job is setting up bloggers and brands with sponsored posts. My favorite kinds of posts are the underwritten posts, the ones where a theme is selected, the publisher gets a chance to write about something they would otherwise write about and the brand gets to politely join an online conversation. But most of the time there’s a product involved. And it requires description.
But for the next week, I’m doing a test. I’m going to try my hand at interesting, valuable sponsored posts. Because you come here for the dip recipes and internet thoughts. And I want to see if anyone can do it — and which traits of mine might or might not be suited for it. I’d like to squash the voice in my head that says, “Those who can’t do, get into content strategy…” and see if I could try.
If sponsored stuff isn’t your gig, I encourage you to check back next Monday, when I’ll be back with more Billy Ocean posts.
Thanks for joining in my experiment.