30 June, 2010  |   5 Comments

EVO Conference, Winner, Learnings

So you saw the badge and the post and tweets and well, I was at the EVO conference Thursday through Saturday of last week.

Beauty foodies

It was a lovely event, really lovely.
Just the right size, just elegant enough.
Those ladies know how to put something together.

And the folks that attended, they were kind and smart and inquisitive indeed.
Even though there were folks on each end of the experience continuum, I couldn’t believe how much we all came away with.

I loved the spirit of collaboration and cooperation.
There was a place for all of us time-restricted-busy-ladies.


1. My photo taken by the imitable Karen Walrond.

2. By a lucky duck, I won a NuSkin AgeLoc system at their suite. Just in time for my upcoming sort-of-hard-number birthday, it’s good timing indeed.

3. I met wonderful women running wonderful web sites. Old-tyme bloggy friends like THE Laura Mayes, jennui.com and Greeblemonkey. New, dear friends like Lucrecer, Mrs. Flinger, VDog, Ms. Petit Elefant, VDog, Naked Jen, Sweet Tartlette, This Week for Dinner, that Karen Walrond lady, Stefania from the Clever Girls Collective, Sandy, the Reluctant Entertainer, Alli Worthington and many, many more.

(Like Maria from twopeasandtheirpod.com! Yay!)

There are more for this list that I’ve grievously forgotten (please remind me in the comments if I blanked).

Bravo, bravo, bravo ladies,
I can’t wait to attend next year.

26 June, 2010  |   4 Comments

Party: EVO Conference

I’ve just left the EVO Conference, a conference about the evolution of social media, especially for ladies.

Both the Girls
I left the ladies for a hot minute to grab some grownup time. Man it felt good.

Because I’ve been writing so long on the internet, I think I’ve developed a few tricks to keep content fresh, relevant and traffic generating. I spoke about these at my food blogging panel with Jane from This Week for Dinner, Stephanie from AllRecipes.com and Helene from Sweet Tartlette.

Ready? Let’s go!

5. Make it pretty.
Hire a designer, find someone to help photograph your events.
You’re more likely to continue blogging if you love the look of what you’re updating.

4. Keep a notebook.
Not only to remember lightning bugs of inspiration, but to note what makes others’ faces light up.

3. Fail better.
Finding one’s voice means failing better, time and time again.
Don’t be afraid of failure, actively seek it.

2. If you don’t ASK, you don’t GET
Oprah says that luck is when opportunity meets preparation. Stack the deck in your favor by giving yourself lots of opportunity.

1. It’s all for the love, yo
If you don’t love it, your readers will smell it from miles away.
Document your love!